Author Martin Lindstrom Helps Dust Off Post-Corona Travelling Fears

If the fear of travelling in a post-Corona world looms over your head, then dust off all your worries with this handy guide. By Martin Lindstrom

Until March 9, 2020, travelling was my life. There are plenty of business travellers who share this frantic, footloose lifestyle. Take my friend André Lacroix, the CEO of Intertek for example. On more than one occasion, we’ve found ourselves seated next to each other on an airline heading to the same destination.

And then it all stopped, for me and for all of us. No more planes, no more airport security, no passport control and no jet-lag. Instead, a never-ending stream of Zoom, Microsoft Teams, and GoToMeetings took over. I also—rather strangely—became a go-to-person for a Who’s Who of likeminded recovering frequent fliers. People began asking me for insights on this new world of travel.

I began to wonder: what’s the reality of travelling these days? Quickly, I discovered that it’s nearly impossible to ferret out the genuine truth. Just try typing in ‘COVID safety while flying’, and you’ll get as many different answers as there are passengers on a plane (or were, until a few months ago). And of course, questions about safety when checking into your hotel, transiting airports, driving your rental car, and eating out are equally important.

If you’ve ever tried to find the truth about travelling in the Coronavirus world, I’m sure you’re still searching!

This is when it occurred to me: why not write an e-book and combine my extensive scientific research into human behaviour with insights from my fellow traveller André’s team and their newly-launched solution, Intertek Protek: the world’s first health, safety and well-being assurance programme. Hence, Travel Truth and Lies Unmasked came to fruition.

It’s been a fun journey, so to speak. After researching and writing this book (click here for the free download), I know I’ll never touch remote control, munch a handful of peanuts at the airport bar, or use the aeroplane lavatory the same way again!

But, rest assured, this is not an exercise in scaremongery, but more of a practical guide on how to navigate the patchwork quilt of contradictory international travel regulations, as well as the physical spaces through which we pass on our travels. Air travel is in fact far safer and cleaner than you’d imagine. It’s what lurks in your handbag or on your wallet on a day-to-day basis that’s more of a concern (worryingly, some 20 per cent of handbags and purses carry more bacteria than a toilet!).

Travel Truth and Lies Unmasked is an essential companion for anyone wishing to travel with confidence in this new COVID-19 world. It’s a roadmap on how to change our behaviour to make new hygienic routines ingrained habits, rather than daily inconveniences. We will need to accustom ourselves to new guidelines on navigating a world in which one must expect a virus to always be present, in one shape or another.

This book will, I hope, equip people with some handy hints as they embark on their first travel adventure in our ‘new normal’ world. In these uncertain times, one thing is certain and that is, a consumer’s number one priority is their health and safety. Safe travels!

Note: The author of this story has written the book, Travel Truth and Lies Unmasked

Related: Is Wearing A Hazmat Suit Absolutely Necessary While Flying? Let’s Find Out From Experts

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